When I reached out to the bracelet company Trrtlz with my plan for a 10,000-mile branded road trip experience, I had no way of knowing the impact it would eventually have on my life, career, and passions.
The company was eager, optimistic, willing to hear me out. What followed was eight months of planning, construction, and Skype calls; then two months of handing out bracelets, connecting with consumers across the country, and WHOLE lot of driving.
The entire trip, from ideation to the final exports, was the learning experience of a lifetime. Not only did I get to practice my videography, photography, and editing skills by delivering a set of 10 finalized short form videos documenting the journey, but I also saw campaign planning and social media posting.
